George Crichlow is a founder turned strategist. He helps companies reframe problems as opportunities and rallies people and organizations around new ideas.

He has created a beverage for Starbucks, re-branded Mapquest and most recently helped NASCAR connect with a new generation of fans.

George holds an MFA in Products of Design from the School of Visual Arts and a Bachelor degree in Marketing from Georgetown University.

During the rest of the day, George enjoys designing accessories for transitional spaces from the indoors to the outdoors and from work to life.

He has designed, manufactured and shipped products to over 40 countries and has been recognized by Macy’s, Gear Patrol, Gentleman’s Box and over 50 retailers.